Low cost web design for individuals and organisations in Bath and the South West
It stands for search engine optimisation. Optimising your website means designing
it in such a way to make it easily found by search engines such as google and yahoo.
Having spent 30 years in IT marketing and sales, I sometimes wonder whether some
of these terms are intended to deliberately – and unnecessarily -
In a nutshell, when someone searches the web, the position of your website on the
results page depends on -
Every website I design will include optimisation and sitemap submission to google, yahoo, bing and ask. This is essential, but not a guarantee of page one ranking on google. As you can imagine, this is something of high value and competition is intense. There are ways of guaranteeing a page one ranking, but as with all things of value, there are costs involved.
But there are also things that you can do to help. Plus, using google’s own advertising program which can be very cost effective if used correctly. Ask me for details – advice is free.